YouTube has become one of the internet’s most incredible sensations of recent years, maybe even the most impactful thing the internet has ever seen. As the popularity of the website surged people inevitably started to think about money and how they could make it from the service. Musicians got involved, performers got involved and so did the advertising men. All of a sudden channels were formed carrying advertising brands before and during videos, with channels themselves signing onto networks that handle the implementation of those adverts for creators unfamiliar with how the money side works.
Now we’ve reached a position where people are blocking content for infringing on copyright. If you make a video with a song in the background you could find your video blocked, or if you make a video of yourself playing a game and telling people about it you might, depending on the company, find yourself on the receiving end of a cease and desist letter.